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ETIKA- ETHICAL FINANCING

ROLE

Lead UX Designer

DATE

2023

INDUSTRY

Fintech

PLATFORM

Web and mobile

SHIPPED

Yes

OVERVIEW

etika is an Australian fintech company offering purpose-driven, point-of-sale (POS) financing to consumers and SMEs, focusing on fairness, transparency, and social responsibility. The company develops its own scalable technology to provide customized, longer repayment options, aiming to promote financial inclusion and well-being.

ROLE

Guide the UX re-design of the interface for the Australian market for both customers and business clients.

PROJECT BRIEF

• Lead the team through the design iterations for implementing a new fee structure.

METHODS

• Audit existing interface in Australia and UK market.
• Conduct stakeholder and user interviews.
• Conduct user research.

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